What started as a new and innovative platform on the internet to help Harvard students to connect with each other in the early 2000s soon became one of the most popular and heavily trafficked websites of all time. It began in 2003, when Mark Zuckerberg, the founder and CEO of Facebook, invented "Facemash," an online software that allowed users to objectify fellow students by comparing images of their faces and picking who they thought was more attractive. Anyone globally may create a Facebook account by September 26, 2006, provided they were 13 years old and had a valid email address. The purpose of this journal challenge is to provide you with five days of self-reflection and introspection into the hows and whys of your Facebook use. This journey includes a breakdown of a certain impact that Facebook has on your life and how to overcome it to wean off of it in the longer run. In the true spirit of introspection, we will also provide you with three questions for each day which you can answer in your journal to compile your feelings and emotions together. This will also include a video that you can watch on Facebook's impact on you and your life. Moderating your social media use is not a five-day task, but five days are exactly what you need to give you that push in the right direction. The goal is to not give in to your desires and not become a slave to your screen.
According to a study by the Pew Research Center, around seven out of ten persons in the United States (69%) say they use Facebook at least once a day, seven out of ten of those who do say they visit the site every day, with nearly half (49%) saying they do so multiple times a day, and about a third of respondents in the United States (36%) say they acquire news from Facebook regularly. It's safe to say that at some point or another, Facebook has dominated our lives.
Apart from the fact that Facebook is a social media platform, and by that definition only, it should be very addictive, there are many depths to the reasons behind why so many Americans are still using Facebook today. Now Facebook isn't just some regular social media platform to share your Friday panini or your Monday yoga class pose. It's become so much more than that.
Like every other social media platform, Facebook caters to different aspects of human behavior. The need for a creative outlet, emotional connection, and belonging to the community. It hits all the basic fundamental needs that psychosocial interaction plays in our lives. Social media has adverse effects on different brain functions from a neurological standpoint. Because it contains many distinct cues that might produce diverse emotions, social media's impacts manifest differently.
Social media websites are also at the back end of the operation of American consumerism. We live in a culture designed so that our social esteem or value is linked to our consumption ability. As a result, our inability to consume impacts our social value. When money is expressed in terms of consumer products, it simply becomes a measure of value, which is extremely important to people. Social media is a driving force behind modern-day consumerism. Companies now spend more money on marketing via social media than any other medium. As an avalanche effect, the cascading of brands and ads as we use the infinite scroll option Facebook provides increases with our content consumption. As a result, it may influence many decisions in our lives. Whether financial, personal, or professional, spending too much time on Facebook is harmful and negatively affects how we see ourselves.